As we prepare for tip off of the 2024-25 NBA season, we ranked the best signature basketball sneakers right now.

Ahead of the new NBA season, sneaker brands have been busy launching new models and colorways for their top athlete endorsers ...

Each year, First String donates funds to local basketball programs and selects one player from the boys and girls' teams to ...

Global sports brand PUMA has launched the latest chapter of its first worldwide brand campaign in 10 years, “Forever. Faster.

The sports brand has launched its first-ever global campaign. The project features five Puma Hoops athletes and is titled, ...

The Los Angeles Lakers kick off their 2024-25 season on NBA Opening Night, taking on the Minnesota Timberwolves at 10 p.m. ET.

No matter how his highly anticipated sophomore season unfolds, though, don't chalk up Wembanyama's performance to any truth ...

Mayor Randall Woodfin at First String Launch Mayor Randall Woodfin spoke to Wenonah High School students at First String ...

Nike joins hands with Ja Morant to hit Halloween with their Nike Ja 2 "Nightmare" sneakers. These latest Halloween-themed shoes are anticipated to be released on October 25, 2024. Priced at USD 130, ...

See South Carolina women's basketball star sophomore promote new shoes with NBA star Steph Curry for Curry Brand.

Chicago Sky star Angel Reese made a lasting mark in her WNBA rookie season, establishing herself as one of the best players ...

Celtics star and NBA Finals MVP Jaylen Brown did not hold back when talking about Nike's influence on Team USA roster decisions.