Much of the action in online travel is happening behind the scenes. The biggest players are doubling down on B2B deals.

Summary: Amplify is developing Convexa, an AI website builder that will combine intelligent UI design and persuasive copy to ...

From video content creation to brand building, these 5 industrial marketing trends are helping B2B companies drive growth and ...

Platforms like HubSpot and Salesforce help you orchestrate personalized campaigns across departments. According to Exclaimer, ...

B2B videos can showcase thought leadership, humanize a brand and boost engagement with professional audiences.

“Technology is changing the consumer experience, the mere fact that TikTok has a marketplace and it is generating over $33 billion is proof that B2C [business-to-consumer] trends will continue to ...

The Italian gambling market is entering a new era, one which has caught the attention of some of the global industry’s ...

SMB marketers say CRO is their top priority — but most aren't A/B testing their landing pages. What’s holding them back? The post B2B marketers at SMBs struggle with conversion rate optimization ...

According to Capgemini , 14% of organizations have already implemented AI agents, 12% at partial scale, 2% at full scale and ...

Pinnacle Group’s workplace services arm has been relaunched as Pinnacle Workplace. The group hopes that the new brand ...

Having been privy to the lead management processes of hundreds of B2B organizations of every stripe, I would estimate that at least half have internal demand funnel (AKA waterfall) stages that combine ...