B2B videos can showcase thought leadership, humanize a brand and boost engagement with professional audiences.

BOSTON, Sept. 15, 2025 (GLOBE NEWSWIRE) -- RevenueBase, known as the “Bloomberg of B2B data,” has dramatically accelerated employee and contractor onboarding, reducing the process from nearly an hour ...

Delaware-based company launches proprietary outreach service that connects businesses with Fortune 500 decision-makers at ...

Welcome to this episode of the Marketing Vanguard podcast. Today, Jenny Rooney speaks with Sangeeta Prasad, chief marketing ...

Agentic AI is revolutionizing sales by enabling autonomous personal agents to work alongside human sales reps, identifying, ...

In many B2B organizations there hasn't been a traditional marketing function. The public relations or communications team may handle corporate branding, for example, while regional marketing or ...

Accenture (NYSE: ACN) has acquired MomentumABM, a growth consultancy headquartered in the UK, recognized for advancing account-based marketing (ABM) strategies. By aligning strategies with client ...

"The average organization spent $2,020 per salesperson on sales training in the last full fiscal or calendar year, not including expenses for an annual sales kickoff meeting. Seven in 10 organizations ...

Fraud is no longer merely a nuisance. It’s become a significant, evolving threat that can cost businesses more than money. It ...

The biggest competitor in B2B tech sales isn’t another vendor, it’s buyer confusion that stalls decisions and kills momentum.