Nuclear power construction and IT projects also tend to go disastrously and exorbitantly wrong. But these are just three of the worst kinds of megaprojects, a cursed category defined by the authors, ...

The last few years have brought real change. Balance sheets today have significantly more nontangible assets—intellectual property and digital capability, for example—than ever before. And a series of ...

A strong car brand can create significant value in the automotive industry. The price consumers expect to pay for otherwise identical luxury vehicles can vary as much as $4,000, depending on the car’s ...

In 2021, PwC launched its first study into the role of the chief data officer (CDO)—a position we defined based on seniority, role in the organization, and scope of work, rather than just job title.

Canadian economist Mark Carney has been on the front line of each of the major economic shocks of the past 20 years: credit crisis, climate change, and COVID-19. As governor of the Bank of Canada from ...

In our 2019 Global Consumer Insights Survey, just 35% of respondents said they chose sustainable products to help protect the environment, 37% said they looked for products with environmentally ...

A version of this article appeared in the Summer 2021 issue of strategy+business. Niki Leondakis, a veteran hotel-industry CEO, started managing people in college when she was promoted from waiter to ...

A version of this article appeared in the Summer 2021 issue of strategy+business. In the blink of an eye, COVID-19 disrupted the business environment and illuminated a profound, sometimes overlooked ...

A version of this article appeared in the Summer 2021 issue of strategy+business. Kristian Ebbesen Fjelde and his team knew that the executive committee meeting scheduled in mid-2019 to discuss the ...

Many would chalk up these differences to culture, the seemingly nebulous and hard-to-control factor that contributes to business success. Our work over the last three decades has centered on culture.

It was Confucius who said that “life is really simple, but we insist on making it complicated.” I’m going to explain why achieving simplicity matters, and how organizing strategy around the number six ...

A version of this article appeared in the Summer 2020 issue of strategy+business. Note: This is the first of a series of articles describing the three waves of an effective response to the COVID-19 ...