Eno Polo has been appointed as the new chief executive of the Association of Tennis Professionals (ATP), replacing Massimo ...

The Cadillac Formula 1 team has signed another major US brand to its sponsorship portfolio, securing Jim Beam in the spirits ...

Italy is to host a Premium Live Event (PLE) in 2026 to coincide with the country joining Netflix’s World Wrestling ...

Starbucks has signed on as the fourth founding partner of the 2028 Olympic and Paralympic Games in Los Angeles, joining ...

There will be a new broadcaster of elite women’s tennis in Poland from 2027, after Polsat-owned Eleven Sports landed ...

The Federation of German Consumer Organisation is suing DAZN and taking a class action lawsuit against it that already has ...

Fanatics has been named as an ‘Official Partner’ of two upcoming NFL international games in Dublin and London, expanding on ...

Chelsea FC is facing more upheaval in its commercial department following the departure of chief revenue officer Casper ...

Genius Sports has vowed to revolutionise bettors’ viewing experience of Argentina’s top-flight Liga Profesional de Fútbol ...

The National Women’s Soccer League (NWSL) has announced expanded broadcast deals with CBS Sports and ESPN for the 2026 and ...

Land Rover brand Defender has expanded its commitment to rugby union in England, becoming a major partner of the national ...

Amazon Prime Video has swooped for a new package of domestic Masters rights put on the market by Augusta National Golf Club.