U.S. holiday retail sales are expected to top $1 trillion in 2024, with about a 3% projected increase from last year, as ...

“The chatter about dating apps and questions of whether or not they work is overblown,” Tinder svp of global marketing Stephanie Danzi told Campaign. “But of course, we're always listening to users, ...

From Apple’s cultural misstep to Bumble’s billboard backlash and Jaguar’s controversial rebrand, here’s Campaign’s take on the brands that tripped up in 2024, offering lessons in creativity, cultural ...

The concept of "brand risk" has flipped; the real danger of invisibility now outweighs the risk of taking a stance. In the ...

Mindshare and Omnicom Media Group* both topped $1 billion in new-business billings this year, factoring in losses, with ...

When asked to rate the new business pipeline for 2025 on a scale from 1 (ice cold) to 10 (burning hot), most respondents ...

Volvo has appointed Initiative to its global media planning and buying account following a review. The review, handled by ...

Holiday travelers passing through Concourse C at Ronald Reagan Airport in Washington, DC, Dec. 19-20 were treated to a sweet ...

The Lego Group selected Publicis One as its global media buying and planning agency of record following an 18-month ...

While it may seem cheesy, Cheez-It is granting “amusingly absurd” wishes for its annual Cheez-It Citrus Bowl — including ...

Feit and Tierney of experiential agency BMF discuss their recent project decorating the White House for Christmas.

Footwear maker World Shoe also hired Finn Partners in June as global AOR. The firm promoted Brent Wilson to global head of ...