Google AI Overviews target informational queries, but commercial and navigational queries are rising, new Semrush data finds.

Only 9% of links in LLM results point to branded domains. Explore the data, learn what this means for your web strategy, and ...

Google’s AI Max feature gives you a faster way to expand on queries and dynamically create new ads and assets with one click.

Download this new report to see how AI and synthetic data are reshaping market research — and what it means for your next ...

Benchmark reveals which LLMs you can use for some SEO tasks. It also reminds us that humans are more reliable than AI (for ...

Google is bringing ads into AI chatbot conversations, creating a new frontier for advertisers beyond traditional search.

ChatGPT now delivers stronger local search results using Bing data. Discover how it works – and what local businesses can do ...

Google is expanding ad transparency by revealing who’s funding ads — making it crucial for advertisers to manage their public ...

Identify content topics where readers want to hear from people – and leave no doubt that they’re hearing from people.

Google has expanded the Search themes limit in PMax campaigns to 50, giving advertisers greater control over campaign ...

MCP transforms AI from static responders to active agents, reshaping SEO, brand visibility, and how LLMs connect content with ...

YouTube's AI Overviews test could reshape how users find videos. Will it boost discovery or cut into views for creators and ...