Car maker Jaguar Land Rover has launched a TikTok account for its Defender marque, in collaboration with British rapper, songwriter and actor Kano. The new TikTok account seeks to inspire Defender ...

For the past 20 years, Mobile Marketing Magazine has proudly served a global audience with news, insights, and features on the latest trends shaping our industry. Mobile Marketing Magazine was ...

Customer acquisition specialist, esbconnect, has launched Optivo, its new audience retargeting tool, Optivo. In a UK first, Optivo enables brands to retarget anonymous website visitors not on their ...

Puma has turned London’s Tower Bridge into ‘The Biggest Goal’ in a larger-than-life stunt celebrating the kickoff of the Premier League season. Developed by creative agency Dude London, the spectacle ...

Channel 4 has teamed up with NHS Blood and Transplant (NHSBT) to help ‘demystify’ blood donation for young audiences through a new branded entertainment series. Hosted on the broadcaster’s digital ...

Argos has released the third episode of its ongoing mockumentary series Arghaüs, which promotes its curated A-List product selection. Created with global social agency Billion Dollar Boy, Arghaüs ...

Maynards Bassets is rolling out the newest chapter of its long-running ‘Set the Juice Loose’ out-of-home campaign. Created in collaboration with London-based creative agency VCCP, this activation is ...

Moloco, the AI performance advertising company, today announced that Moloco SDK is now available through Google AdMob bidding and Ad Manager’s SDK bidding platforms. In addition, Moloco SDK is fully ...

Global posted a record-breaking set of RAJAR results for Q2 2025 (31 March – 22 June), achieving its highest ever share (27.7%) and total hours (283 million). With 29 million people tuning in weekly, ...

Revolut has signed a major partnership with the future Audi F1 Team. Starting with the 2026 FIA Formula One World Championship, Revolut will become the team’s title partner. The collaboration brings ...

Hawaiian Tropic continued its ‘Endless Summer’ campaign last night with an exclusive rooftop gig by UK brand ambassador Perrie at Shoreditch House. The event was produced with Buddy Media Group, the ...

Tesco has expanded its partnership with LiveRamp to deliver “more personalised and informative advertising campaigns” to its customers. The UK’s largest retailer will now use LiveRamp’s Data ...