Netflix ad inventory comes to Canada via Amazon DSP, NLogic launches cross-platform video planning with Magnite, and ...

Written by Charlie Grinnell Ever tried walking through your house at 3 a.m. without turning on the lights? You think you know the way. You’ve done it a hundred times.  And then — WHAM.  Coffee table ...

We’re kicking off our SNMA Member of the Month series with someone who truly represents what this community is all about: ...

Google officially rolled out AI Mode in Search this week, marking its debut in Canada. Using Gemini 2.5, AI Mode brings advanced reasoning, multimodal capabilities, and deeper web exploration to help ...

In 2025, celebrity campaigns are still grabbing headlines—but the real value isn’t in the star wattage. It’s in the strategy underneath. But let’s be real: most brands don’t have the budget for ...

In today's hyper-connected, ever-evolving business environment, marketing is no longer a side function delegated to a team of specialists tucked away in a department. It’s a strategic, ...

Canada’s warmth is going viral. A heartfelt tourism ad from Quebec’s Eastern Townships recently captured hearts across North America with one simple message: hugs>tariffs. CNN Travel reported on the ...

MiQ has officially launched Sigma, its new AI-powered platform designed to help marketers make faster, smarter media decisions. Powered by real-time data and built to simplify the complexity of ...

A survey conducted in collaboration with Marketing News Canada and NP Digital Canada polled over 250 Canadian marketing professionals and found that 84% of companies have already adapted their ...

Marketing News Canada delivers the latest news, insights, and expert perspectives from top marketers across Canada and beyond. As part of the SocialNext network, we connect marketing professionals ...

Digital marketing is evolving fast, and staying ahead requires mastering a mix of technical and relationship-building skills. Here are three areas we've found crucial based on our experience: ...