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1 天
How brands and agencies are approaching Bluesky—and how Meta’s new policies could ...
Bluesky has emerged as an increasingly appealing alternative to X for advertisers, but most have yet to meaningfully invest ...
20 小时
Amazon halting some of its DEI programs
Amazon is halting some of its diversity and inclusion programs, a move that coincides with activist pressure on U.S.
23 小时
TikTok to ‘go dark’ if US ban proceeds, marketers brace for ad impact
TikTok is preparing to “go dark” on Jan. 19 if the U.S. Supreme Court rules against the app, a lawyer for the social media ...
22 小时
Verizon hires Wieden+Kennedy as lead social agency, ends R/GA relationship
Verizon has hired Wieden+Kennedy as its lead social media agency, the company confirmed to Ad Age.
1 天
Disney, Fox and Warner Bros. scrap Venu sports streaming service
The Walt Disney Co., Fox Corp. and Warner Bros. Discovery Inc. are scrapping plans to create a joint sports streaming service ...
1 天
CES 2025—10 key takeaways for marketers
Agentic AI, X drama and quantum computing, among other tech innovations, should be top of mind for marketers in 2025.
1 天
Meta rolls back diversity and inclusion efforts, appeasing Trump
Maxine Williams, Meta’s chief diversity officer and highest-ranking black woman, will be reassigned to a new role.
1 天
Total US employment is up, but ad employment is down—inside the latest jobs report
U.S. advertising employment dropped by 1,500 jobs in December. The overall labor market beat expectations with a gain of ...
1 天
Agency news you need to know this week
Whataburger spent $30 million on U.S. measured media in the first three quarters of 2024, down slightly from the $32 million ...
1 天
FanDuel’s Super Bowl 2025 field goal stunt to feature Manning brothers
FanDuel is the largest U.S. sportsbook app with a 35% market share, according to Eilers & Krejcik Gaming figures published in ...
1 天
Behind AKQA’s leadership exodus—11 execs leave following founder’s exit
Multiple executives have resigned from WPP-owned AKQA following CEO and founder Ajaz Ahmed’s departure in October.
1 天
Marketing winners and losers of the week
Popflex gets a Target boost and Golden Globes give stage to weight loss drugs—plus, why it was a bad week for H&R Block, REI ...
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