Shaquille O’Neal is no stranger to an ad campaign. From selling insurance for The General, to bringing the heat for Icy Hot, ...

Shaq’s personality and unparalleled energy will elevate our brand through various marketing initiatives all NBA season.

NBA legend Shaquille O’Neal partners with DraftKings to elevate sports betting promotion. Shaq's charisma fuels DraftKings' ...

FanDuel takes over Diamond Sports' sponsorship packages, renaming Bally Sports RSNs to FanDuel, while Shaq partners with ...

If you opened your DraftKings Sportsbook app Thursday morning hoping to get some early action going on a big sports day, and ran into some trouble placing bets, you’re not alone. DraftKings ...

Also known as Shaq Time Out trend, this sees people sharing an image of the ex-basketball star making a “T “with his hands along with a niche, tongue-in-cheek complaint. Here’s an example ...

DraftKings is underperforming its main rival, FanDuel, losing share to its owner Flutter Entertainment. The company's plan to introduce a tax surcharge in states with high tax rates was abandoned ...