Cracker Barrel is reacting to a largely popular rebrand it introduced last week by assuring customers it’s still the same eatery they knew at heart.

The restaurant company joins the likes of Bud Light, Jaguar and Target as subject of conservative ire over rebranding, DEI policies.

An ongoing attempt by Cracker Barrel Old Country Store to revamp its brand triggered a backlash and unleashed a selloff that ...

I hadn’t seen it before a couple of weeks ago, when I parked my SUV next to a Subaru bearing a bumper sticker that read “Well-Behaved Women Seldom Make History” at the neighborhood grocery store. The ...

Cracker Barrel has offered a "promise" to its guests following immense criticisms over its new logo and design. Here's what the company is saying.

Cracker Barrel has been in the news lately, and not in the best way, after the company announced it would be changing its ...

Cracker Barrel released a statement following nationwide backlash over its recent logo change. In Naples, diners shared mixed ...

The brouhaha over a certain country-themed restaurant/store’s brand redesign touches on a topic that churches encounter at ...

Cracker Barrel is hoping to clear the air following the recent drama surrounding its modern rebrand and new logo.

The "old timer" — a.k.a., “Uncle Herschel” — will still appear on the menu and road signs: “He’s not going anywhere,” the ...

Some critics declared the new logo went "woke" for removing the character known as "Uncle Herschel," who sat on the titular ...

Cracker Barrel is responding after receiving major backlash for changing its logo and ditching “Uncle Hershel” from it.