The financial boost is attributed to the soaring popularity of Adidas’ Samba and Gazelle models. Sales have risen by 7%, reaching a substantial £5.39 billion. The company’s strategic focus on these ...
German sports brand Adidas has raised its full-year guidance on the back of "better-than-expected" third quarter (Q3) 2024 results, which it believes reflects strong momentum for its brand.
Adidas raises sales and profit guidance due to strong Q3 performance and brand momentum. Forecast now predicts 10% revenue increase and 1.2 billion euro profit.