Generative AI is transforming search, but data hasn’t caught up. Learn which metrics exist and why the most valuable are ...

No Chrome divestiture, no choice screen, but big changes for search defaults, index access, and AI competition are coming.

Discover how AI is transforming local SEO. Learn data-driven tactics to win in AI Overviews, Maps Packs, and protect ...

Using Google's models might be a smart move for Apple, as the company has developed capable models and has experience ...

It is clearly a positive that Apple can still receive $20 billion or more a year from Alphabet. In the long run, a stock will ...

Apple is developing a new AI-powered search engine to compete with OpenAI and Perplexity, aiming to transform Siri ...

Perplexity, ChatGPT, Google AI Mode, and more. Catch all 5 search shakeups you need to know on this month's Marketing ...

Google may set AI Mode as default search, altering SEO strategies as AI-generated responses take center stage in search ...

Cambridge-based CuspAI, an artificial intelligence company developing a platform to revolutionize how the world discovers and ...

Remember when finding information online meant typing exact keywords and hoping for the best? When search engines couldn’t tell the difference between “apple” the fruit and “Apple” the tech giant? How ...

After years of lagging behind, Siri may soon become Apple’s most powerful weapon, and the shockwaves could hit Google first.