Nine months into her role as chief strategy and marketing officer, Jessica Jensen says it’s never been more necessary for ...

What is the Boundless (ZKC) protocol? Learn how the protocol works, ZKC tokenomics, and the ZKC token utility.

On a panel hosted by The Drum at the IAB Connected Commerce Summit, one thing was clear: ‘Retail media’ is yesterday’s label, ...

Answer: This is a common question, and a lot of people confuse these various terms. First of all, marketing encompasses a wide range of both analysis and tactics. For example, marketing involves doing ...

From crisis-time strategies to AI and CTV, Chhabra, Global Media Lead at Godrej Consumer Products, shares his unfiltered take ...

Chicago Sports Network announced its president and CEO, Jason Coyle, will transition into a new role as adviser to the board.

In the digital era, sports are not confined to their fields of play. Savvy sports marketers know the game itself is only the ...

David Weitzner, a film marketing executive who oversaw campaigns for films such as "Star Wars," "Alien" and "The Blues ...

Wondrlab launches its Opportune influencer marketing platform in Europe, appointing Łukasz Borek as CEO to lead its martech ...

Is the web alive or dead? To Google, it’s Schrödinger’s cat – a paradox that shifts depending on who’s talking and where.

For over 25 years, Theresa Tran has worked in brand marketing, global communications, strategic partnerships, experiential ...