Through comprehensive research and real-world observation, we’re exploring how marketing has the potential to be harnessed to ...

Manufacturers are losing deals to faster competitors, and AI is the only way to close the gap between marketing promises and operational delivery. The post Marketing needs supply chain intelligence ...

Traditional education treats marketing as a creative discipline or a collection of disconnected principles or tactics. It ...

In some areas of marketing, relying too much on automation with a “set it and forget it” approach can weaken strategy, ...

Zapier reports on Agentic AI, a system of interconnected AI agents collaborating to autonomously achieve complex goals with ...

From fintech disruptors in Mumbai to D2C brands in Dubai, the smartest challengers are not just optimizing for clicks — they ...

Dive into how AI and SEO are reshaping marketing. Learn how marketers are accelerating growth and dominating the market with ...

Perplexity’s Comet and OpenAI’s upcoming browser are set to use agentic AI and personalization — posing a challenge Google’s dominance. The post What the arrival of AI browsers means for marketing ...

A massive shift is happening in marketing right now, and if you're still relying 100% on agencies you might already be behind. For decades, the default marketing model for brands has been to outsource ...

The campaign, called 'Ready, Set, Ford,' will start in the U.S. with a spot called 'Anthem' to air on television and other places starting Sept. 10.

Hotels cut marketing costs 19% with AI tools but face threat as AI booking agents bypass traditional brand ads.

Marketing is built on one essential element: accurate information. As marketers, we're always collecting and analyzing data to understand customer behaviors, preferences, and trends. That information ...