Alright, grab your notebook and your favorite drink because we’re about to tackle one of the most exciting (and sometimes most difficult) part of starting your business—choosing your brand name. I get ...

Regardless of where you live in the U.S., chances are you stand in the grocery aisle, price-comparing generic items to name brand ones. You’re not alone, either. Private-label brand sales increased by ...

Credit: Photos: Ragu, Trader Joe's, Starkist, Target, Aldi, Walmart Credit: Photos: Ragu, Trader Joe's, Starkist, Target, Aldi, Walmart This article may contain affiliate links that Yahoo and/or the ...

Ever thought about what would happen if someone else started using your business name? It’s not just annoying—it’s a real threat to your brand. Protecting your business name isn’t just a legal thing; ...