Every day, you write blog posts, send tweets, and upload videos to YouTube, among many other marketing tasks. You create all this content, but that's not enough to paint a full picture. What do these ...

There has been more discussion about cross-channel analytics as more organizations leverage both digital and traditional vehicles in their communication mix. The emergence of Yahoo Web Analytics, ...

Trump is no stranger to enacting policies that spark uproar, and the April 2 tariff announcement was no exception. Calling it ...

Use precise geolocation data. Actively scan device characteristics for identification. Store and/or access information on a device. Personalised advertising and content, advertising and content ...

It’s been more than a decade since QR codes were first dismissed as clunky. But GetQR.com suggests they weren’t the problem – ...

Built for SEO teams, digital PR managers, and agencies, LinkBuilder.com helps brands compare publisher rates, order guest ...

Fightfi, the company behind Fight.ID, a Web3-enabled platform designed for combat sports fans and athletes, has announced an ...

To close the digital performance gap, companies must move beyond silos and define real ownership of visibility, experience, ...

Co-authored by Shamnad Mohamed Shaffi of Amazon Web Services, Sunish Vengathattil of Clarivate Analytics, and Jinal Mehta of Amazon, the study explores how a cutting-edge data lakehouse architecture ...

Artificial intelligence will soon be woven into everyday BI workflows, says Cailin Perrie, intermediate data solutions engineer at Entelect.

New innovations in ThoughtSpot Embedded and Spotter 3 break down barriers between structured and unstructured data, embedding intelligence into every app, workflow, and AI tool - empowering businesses ...