Ultimately your logo is your visual elevator pitch, so make sure it strikes the right mood, tone, and vibe about your brand. It should create a clear sense of connection with anybody who comes into ...

What comes to mind when you hear the company name, Nike? Chances are, the Nike Swoosh is the first thing that comes to mind. The Nike Swoosh logo has a fascinating backstory, as it started as a ...

Great designers are highly coveted in the startup scene. Which companies have the best logos? We found a few that are simple and intuitive. A few have logos or icons with more than one meaning.

So why does a wordmark work so well as a logo for small businesses? BUSINESS INSIGHTS: What is a Lettermark? One of the most ...

What colour should your logo be? BUSINESS INSIGHTS: Types of fonts you should choose for your logo Red is often associated ...

A good logo can help skyrocket a company's name-brand recognition and success. (A bad one, on the other hand, can embarrass it). We've put together this list of the best, most beautiful tech ...

A logo quickly identifies both the product and the company (identified in this example as Company A) and is clearly intended to distinguish it from all other products by all other companies ...

A new pair of custom fonts finally tie Amazon products and services together, as part of a global refresh by the design agency Koto.

But they needed an artist to create the logo. The Better Business Bureau is warning small business owners to be careful who they hire. Popular sites are Upwork.com or Freelancer.com. Both are on ...