The name brings up pictures of cozy nights and gooey cheese. It’s a big hit in Italian-American cuisine, promising that great ...

A plate of pasta with rich red sauce brings much comfort universally. For busy weeknights, it offers a quick, easy fix.

It’s clear that much of Rao’s success has been rooted in this air of exclusivity—that is, until the company decided to share its fare with the entire world in 1992. That’s when Rao’s launched a line ...

Why Rao’s Sauce Is So Popular Rao’s Homemade Marinara has achieved cult status for a reason. With its perfect balance of sweet San Marzano tomatoes, aromatic garlic, and a hint of fresh basil, it’s ...

Rao’s Homemade, the fast-growing sauce brand that originated in its namesake Harlem restaurant, is perhaps getting its biggest national exposure to date: a float in the Macy’s Thanksgiving Day ...

Growing Rao’s Rao’s Homemade pasta sauce is the “biggest and most business-critical” part of the brand, encompassing roughly 70% of the brand’s total sales.

Rao’s Homemade pasta sauce is the “biggest and most business-critical” part of the brand, encompassing roughly 70% of the brand’s total sales. The float aims bring awareness to other lesser-known ...

In fact, only about 60% of shoppers have heard of Rao’s Homemade while other sauces are near the 100% mark, Creveling said. “We see our business right now with tremendous opportunity for ...