Predictive analytics models can help you completely transform every aspect of digital marketing. Here's how to take advantage of it.

Inaccurate or overlooked alerts on manufacturing data can be reduced with proper data handling when developing and deploying predictive models. Data analytics, and specifically predictive analytics, ...

There are a few different types of predictive modeling. Find out what makes each unique and how you can use them in your data projects.

The world of sports has always thrived on numbers, but the past decade has seen a remarkable transformation in how data is ...

In predictive modeling, future events are predicted based on statistical analysis. Read this guide to understand how predictive modeling works and how it can benefit your business.

When it comes to marketing, data should always be a driver for strategy and planning. Predictive analytics is the next level of using that data for marketing success. Here are a few ways that you ...

The landscape of sports betting is evolving at a rapid pace, driven by advances in data analytics and predictive modeling.

While predictive analytics can help deal with today’s challenges, as both data and computing resources continue to expand, we’ll be facing a problem, Sengupta believes.

AI is not just an analytical tool—it’s becoming a co-pilot in decision-making, capable of synthesizing unstructured data into ...

Erika Glenn, Division Head of Sales, Care Management, CVS Health, addressed some of the latest innovations in predictive modeling and data analytics being leveraged by her organization in the ...