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How can marketers use SlideShare for lead gen instead of just brand awareness and website traffic? Read on for excellent content tips and examples and on using SlideShare for lead generation.

Makola in Accra, Balogun in Lagos, Kariakoo in Dar es Salaam—and you’ll meet some of the most powerful communicators on the continent: the market queens.These women don’t have MBAs or PR consultants ...