Inside the biggest change in barbie’s 57-year history–and what it says about American beauty ideals Part 1 Barbie’s dress won’t fit. I’m sitting in a bright pink room at Mattel’s ...

with the first-ever blind Barbie doll and a Black Barbie with Down syndrome. Toy manufacturer Mattel announced the two new ...

Dongre never owned a Barbie in her life — until she received the opportunity to design one herself Mattel Inc. This new Barbie doll is ready to light up the Barbie-verse! Mattel is celebrating ...

Mattel MAT CEO Ynon Kreiz’ message to Wall Street today was don’t underestimate the power of Barbie, and the strength of Mattel’s turnaround game plan. Kreiz was emphasizing the positive ...

How many phases is that? Bolstered by the success of the Barbie movie, Mattel is ready to turn all its toys into tales for the young and old. And while nostalgia is on their side, to a degree ...

Hi Barbie! It's time to sparkle. With Diwali a little less than month away, celebrations for it have begun. Mattel, on Friday, unveiled a new Diwali special Barbie Doll dressed by Indian courtier ...

A new Barbie will help celebrate the largest Indian festival of the year. Mattel announced the release of its first “Barbie ...

When “Weird Barbie” became an unexpected breakout hit of the “Barbie” movie last year, Mattel kicked its new supply chain strategy into action. The toy maker accelerated the doll’s ...

August 31, 2024--Mattel Inc.’s (NASDAQ: MAT) Barbie® unveiled the latest Barbie brand campaign titled "Give Limitless Possibilities™" today, alongside 2024 Barbie Role Model and WNBA legend ...

As it rolls out new animated series “Barney’s World” on Max and Cartoon Network and prepares a live-action “Barney” movie with Daniel Kaluuya, Mattel will be driving into live action non ...

KUALA LUMPUR, Sept 28 — Usher in this year's Festival of Lights with the upcoming Barbie Diwali Anita Dongre 2024 with Mattel ...