The latest trend in effective marketing strategy development is to focus on customer experience. This means understanding the customer journey, creating personalized experiences, and leveraging data ...

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. Neuromarketing—applying neuroscience principles to marketing—is making waves in the industry ...

If you want to gain new customers and increase your revenue, you need to have a strong e-commerce marketing strategy. A ...

MarComm Strategies for Attracting Investors, Customers, & Partners FischTank and Greentown Labs will host their second consecutive Climate Week NYC panel. NEW YORK, Sept. 15, 2025 (GLOBE NEWSWIRE) -- ...

Papa Johns is growing its marketing spend and accelerating development in North America in a bid to boost comparable sales and average unit volumes in the long term. These strategies are part of the ...

Today’s evolving digital landscape can have a significant impact on corporate budgets — and marketers are continually expected to do more with less. As a result, demonstrating ROI and maximizing ...

City officials are considering spending up to $200,000 to hire an agency to “develop and implement a comprehensive marketing plan.” Andy Resnick, the city’s spokesman, said his specialties are ...

CAVA Group, Inc. CAVA is showcasing a disciplined and increasingly sophisticated marketing strategy aimed at driving engagement while maintaining operational balance. Its Spice World campaign ...

Whether a company manufacturers or buys products wholesale, it has to have a product marketing strategy to get its products into consumers' hands. Most product marketing strategies begin with an idea ...

Revelyst Golf Technology, a division of Revelyst, Inc., which includes Foresight Sports, Bushnell Golf, PinSeeker, and GolfLogix, has appointed Jared Hoffman as VP of Global Sales and Market ...