Final update, September 10, 2025, 11:04AM ET: Apple announced new iPhones, Apple Watch and AirPods models on September 9. The full rundown of new releases: the iPhone 17, iPhone Air and iPhone 17 Pro ...

It's happening: Tomorrow, Apple is finally showcasing its iPhone 17 lineup during the big September "Awe dropping" iPhone event. The hardware announcement will take place on September 9 at 1PM ET, and ...