In years past, L’Oréal has shown up at CES with gadgets that deliver personalized beauty products to consumers. From the Perso custom skincare dispenser to the YSL at-home lipstick maker, the ...

At CES, the consumer tech industry’s big tech show, L’Oréal unveiled two new digital products designed to help with a traditionally analog task: applying makeup. A tool called Hapta is designed to let ...

The makeup giant L'Oréal announced a handheld, computerized lipstick applicator. The device is designed to help people with limited hand and arm mobility. A L'Oréal exec told Insider the company had ...

There are drugstore lipsticks that rotate in and out of your makeup bag — you know, the wild colors you bought for Halloween and haven’t opened since — and then there are the ones that are staples.

There was a flurry of excitement in May when Balmain and L’Oreal Paris announced that they were joining forces to create a lipstick collection. While it’s not the first time that fans of the French ...

Lip luxury is happening. Balmain Creative Director Olivier Rousteing is doing a line of 12 lipsticks with L'Oreal. If you are like the Kardashians and Jenners —not in the fact that you have your ...