Beyond IV aims to change the perception that the firm's meat isn't healthy. The product has a shorter ingredient list and less saturated fat, but sales haven't spiked. The $1.15 billion in debt ...
According to Brown, the company’s success is due to the new iteration of Beyond Meat, Beyond IV. The product, he said, had ‘a more premium set of ingredients’, and thus costs more. This, he suggested, ...
but its concise and clean ingredient list, coupled with very high levels of protein, contrasted with very low levels of saturated fat. More generally, you will increasingly hear Beyond Meat ...