The IQOS device warms real tobacco, but at a temperature too cool to make smoke. “I don’t know how much safer it will be than actual smoking,” Williams-Luther said.

Philip Morris is putting out a new product that's somewhere between a regular cigarette and an electronic one. Here's what we found.

Vaping is in crisis. Smoking is taboo. Altria has a solution: Iqos, an electronic cigarette-like gadget that heats, but doesn't burn tobacco.

IQOS devices heat specially designed tobacco sticks without burning them to release tobacco flavour with no fire, no ash, and no smoke.

The iQOS is championed by Andre Calantzopoulos, Philip Morris International's chief executive, who in media interviews makes the point that he smokes the device.

The FDA review says that IQOS 3 has a similar design to its predecessors and that its nicotine exposure, abuse liability, use patterns and user populations are virtually the same as the two previous ...

The U.S. Food and Drug Administration said Tuesday that it will allow tobacco giant Altria Group Inc. to sell the IQOS device — an alternative to conventional cigarettes that heats ...