SEO is a dying language. Google Zero is upon us. Media businesses are already seeing the impact of the zero clickthrough economy, where the search and ads ...

Still, overall, it was a favorable ruling for Alphabet, which is why the company's shares surged after the announcement. For ...

Start by translating your brand story into themes, angles, or key messages that matter most to your customers. Then, use AI to expand on those themes by using prompts like: "Create three campaign ...

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. We are seeing a lot of movement and indexing ...

SBC Summit returns to Lisbon next week with its biggest edition yet, delivering 20% year-on-year growth to reach 30,000 ...

Understanding Google AI Search Results So, Google’s search results are getting a pretty big makeover, thanks to ...

It turns out Google isn't planning on making AI Mode the default for Google search anytime soon, but it came with news of more AI slop coming. This all came from rumors that started swirling after a ...

Updates Deliver Expanded Workload Support, Broader Hypervisor Support, and Additional Cloud Services and SaaS Applications, ...

Logan Kilpatrick, lead product manager for Google DeepMind, Gemini, and all AI products at Google, said Google AI Mode will ...

That’s where SEO pros come in. The digital marketing world is changing fast, with search engine optimization becoming one of today’s most dynamic career paths. Despite some recent ups and downs—SEO ...

So what? This dilutes the impact of a 2024 ruling that the company illegally monopolised the online search industry. It also ...