Commerce marketers often need to balance rapid growth with sustainable returns. Customer acquisition costs continue to climb ...

Reviews from real customers are gold. They really increase sales. They prove that you’re trustworthy. Good reviews help shoppers decide. They help build confidence quickly. Bad reviews offer lessons.

Let’s make this clear, RankBrain is not a Google algorithm, it is a component of Google’s Hummingbird algorithm RankBrain is a powerful AI-based system that helps Google understand search queries ...

WordPress is the most flexible platform for online sales available today. The open-source nature of WordPress ensures that it is a reliable platform that is not going to disappear one day or go out of ...

Pinterest is one of the least popular, most underused social media platforms for brand marketing. However, the lack of popularity is not due to the lack of potential. Pinterest, when used right, can ...

I'm midway through my 'e-comm experiment' and have 500 pickleball paddles in production. I spoke to an expert about how to most effectively sell my product. He suggested a hybrid Shopify-Amazon model ...

Salesforce, in its annual holiday forecast, says AI will fundamentally change the way consumers shop this holiday season, ...

Here are five major trends shaping the current and emerging ecommerce landscape — and how data underlies each one.

Finance departments’ slow and thoughtful AI prep, jobs are down and hope for rate cuts is up, who actually won't be taxed on ...

Mercury reports the One Big Beautiful Bill Act introduces tax changes benefitting ecommerce, like a permanent 20% deduction ...