Baseball hats and caps were born in the 19th century as a practical device that helped players see better in the bright ...

What's your advice for marketers who are working on a brand new client/account? In the agency landscape, managing new client ...

The Global Translation Management Systems Market Size is projected to grow at a CAGR of 8.4% from 2026 to 2032, according to a new report published by Verified Market Research®. The report reveals ...

Walk through any busy street and you’ll notice something interesting, and that is- not every storefront catches your attention. You might pass by several busine ...

This past week, Visit Buffalo (no longer Visit Buffalo Niagara) unveiled a multimillion-dollar tourism brand and marketing campaign aimed at reshaping the city’s image, expanding the local tourism ...

DEARBORN, Mich. — Ford Motor Co. is taking a drive down the road in a couple of months. The venerable carmaker is moving its ...

Most rebrands are lucky if they can make it onto the news of the day, but attention is not always a good thing, as those ...

The Pacers playmaker and postseason hero tells the exclusive story of the Hali 1, which he designed with the sneaker ...

A brand new fourth kit for the 2025/26 season will be physically released by Manchester City in the coming weeks, but perhaps ...

This is according to Karen Nielsen Field, an author and founder of Amplified, who addressed this issue in her presentation, The Attention Revolution at the recent Up&Up Group's Elevate event. Her ...

Being the default means users instinctively reach for your product without even thinking. It's no longer a decision; it's a ...

BMW’s logo update isn’t the first of its kind, with other luxury brands redoing their emblems this year. Bentley recently revealed its fifth logo redesign (albeit subtle) in 106 years, an evolution ...