They also released an accompanying book with even more gift wrap ideas (still available on eBay for as little as $5!), so, yeah, you could say Hallmark really dug its heels in on this. But ...

Just in time for the holidays, Hallmark is introducing a new way for consumers to give gifts. The retailer’s new line of Gift Card Greetings offers a two-in-one greeting card and gift card.

including birthday, new baby, wedding, anniversary, congratulations, thank you, encouragement, and Christmas. They are available for retail price of $4.99 on the Hallmark e-commerce site ...

For years, Hallmark has established itself as a network that appeals especially to women, with the feel-good, happily-ever-after romances its core audience strives for in its trove of movies and ...

79-year-old casting director Penny Perry alleges in an age discrimination lawsuit that Hallmark executive VP of programming Lisa Hamilton Daly told her staffers she didn’t want to hire “old ...

"I was laughed out of the room because it was Hallmark," network icon Nikki Deloach said of joining the brand, while fellow multihyphenate Kristoffer Polaha compares Hallmark to Frank Capra and ...

Tis the season for Christmas movie fans! Hallmark Channel’s “Countdown to Christmas” programming begins this week, kicking off its first holiday-themed movie of the season. This year's “Co ...

If Hallmark’s business model were a Hallmark movie, the logline would be straightforward: Tired of the monotonous dating landscape, a hardworking woman is ready to try something different.

Cinephiles glaze over when it comes to a Hallmark Channel movie. For some, that crisp, red Hallmark banner promises aspirational storytelling with subtle double entendres, great bankable chemistry ...