Universal Analytics is being sunset, and everyone is rushing to migrate from UA to Google Analytics 4 (GA4). In this guide, we’ll help you migrate your custom events and walk you through how to set up ...

While tracking WordPress pageviews in Google Analytics is pretty easy to accomplish, another interesting metric for many websites is to track author statistics. Namely, how many pageviews is each of ...

The Page Overview section provides basic performance details with the total pageviews. If your organization would like to dive deeper into metrics, then an administrator can connect your Page to a ...

Google Analytics is a crucial part of any online marketer’s toolbox. Getting analytics data starts with a proper installation of the tracking code. Thankfully, Google Tag Manager makes this process ...

Keeping track of the visitors to your company's Tumblr blog is extremely important when it comes to measuring its impact and importance in terms of your social media strategy. Because Tumblr doesn't ...

Google Analytics is a free web analytics tool that generates detailed statistics on a website. All content released from CORE to www.army.mil is automatically connected to Google Analytics, allowing ...

If you want to improve the experience of your website or app, or maybe you want to ensure the success of your business, you need to be analyzing user behavior. One of the easiest ways to do that is ...

An overview of events you can track by default and how to set up custom events in GA4, along with suggested use cases for each. Google Analytics 4 (GA4) rebuilt the platform from the ground up with a ...

Tracking form submissions is a crucial aspect of marketing success, as it allows organizations to gather valuable data about their audience and their preferences. By keeping track of the forms ...