The company agreed to roll out a new marketing plan for several of its brands, including Colgate, Tom's of Maine and hello.

Clay – Bentonite clay is used in some toothpastes, like Earthpaste, for its polishing abilities and connection to digestive ...

Toothpaste brands forced to change labels thanks to Texas fluoride rules - Starting November 1, Colgate-Palmolive will update ...

Colgate-Palmolive will introduce new packaging and marketing for its toothpaste products, after Texas Attorney General Ken ...

Attorney General Paxton secured a deal with Colgate to ensure kids' toothpaste ads show safe, age-appropriate amounts ...

Recent studies suggest that rinsing immediately after brushing your teeth washes away fluoride, reducing its protective ...

As federal agencies review their guidance on fluoridation and the nation’s top health official calls fluoride “industrial ...

Toothpaste has abrasive cleansing properties that help to remove stains and scuffs, and you can even use it to deodorize ...

US conservatives push bans on fluoride in drinking water, citing health risks, while health officials stress its proven role in reducing tooth decay and strengthening teeth since 1945.

In TODAY.com's Expert Tip of the Day, dentists reveal how much toothpaste you actually need to clean your teeth, and why more ...

What if tooth cavities could become a thing of the past? Scientists may have found a way to make this happen. According to ...

The bill’s primary sponsor, Council Member Jim Gennaro, is close with Robert F. Kennedy Jr., but said the Health and Human ...