Beyond Click Scores: Causal ML to Find Users Who Change

Most product teams start with correlation. They build a model that predicts who will click, buy, or return, and then they point promotions or notifications at those people. This looks clever on a ...
Investopedia

Cash Flow Statements: How to Prepare and Read One

Suzanne is a content marketer, writer, and fact-checker. She holds a Bachelor of Science in Finance degree from Bridgewater State University and helps develop content strategies. A cash flow statement ...
Investopedia

Corporate Social Responsibility (CSR): What It Is, How It Works, and Types

Dr. JeFreda R. Brown is a financial consultant, Certified Financial Education Instructor, and researcher who has assisted thousands of clients over a more than two-decade career. She is the CEO of ...