Wondering whether you should opt for the store brand vs name brand food at the grocery store? We have saving deal pro insider secrets to share! Should you spend the extra buck or two on that name ...

Since Viagra is a brand-name medication, the price of Viagra is very high and may not currently fit within your budget. But a generic version (and the active ingredient) of this popular medication ...

An authorized generic is different from a generic drug, according to the FDA, because it’s the “exact same drug product” as a branded drug, just without the brand name on the label. A ...

Thus the value of the brand in the year prior to generic launch has an effect on the speed of price decay. In other words, the larger the value of the brand, the more generic companies there are ...

The 2018 anime film Dragon Ball Super: Broly gets a Super Saiyan-sized wave of Funko Pops.

A brand is a living entity. As marketers, we realize how brands evolve over time. We've outlined defined stages that guide us in the process of brand building, enabling us to position the brand ...

CMO Matt Bruhn explained how the better-for-you brand is disrupting Big Soda holiday advertising alongside indie agency Callen. Founded in 2016, the auto brand combats “a legacy of unfortunate ...

Pure CBD is good for anyone looking to avoid THC entirely!” — Christy Snyder With countless CBD brands on the market today, you may be wondering where to begin. We did the research so you can ...

All around the world, brands and companies are implementing social media strategies into their digital marketing campaigns to boost brand awareness, increase exposure, and improve sales.

TIME and Statista have named consumers' favorite brands of the year The World’s Best Brands of 2024 ranking recognizes the top brands across the globe, as favored in consumer surveys ...