Procell needed to drive sales and SOM of B2B batteries to companies over 1000 employees in North America. To do this, Procell had to engage the most feared homo economicus of procurement, redefining ...
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Williams and Duracell extend F1 sponsorship dealWilliams and Duracell have announced that their Formula 1 sponsorship deal will continue with a “multi-year” ...
In partnership with Duracell, Batteries Plus pledges to donate more than one million batteries to Toys for Tots this year. The donated batteries will power the toys collected through the organization ...
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