PepsiCo PEP and Coca-Cola KO are reportedly considering launching more affordable soft drinks, priced 15%-20% lower than their mainstream products, to target regional markets and counter the ...
PepsiCo and Coca-Cola are reportedly planning to introduce lower-priced soft drinks — around 15-20 per cent cheaper than their main brands — targeted at regional markets. This strategic move is aimed ...
PepsiCo and Coca-Cola are reportedly considering launching soft drinks that are 15-20% cheaper than their mainstream brands and to counter the rising competition from Reliance Consumer Products ...