资讯

Data-driven advertising should be rooted in real-time consumer data, allowing your brand to not only react to shifting trends ...
“Proximic by Comscore’s Data Partner Network gives us a new way to extend our audiences, while driving strong advertiser performance and smarter monetization, with Circana’s best-in-class audiences ...
I can't recall if Nielsen ever ran a commercial, but it just dropped an "explainer video" promoting why its new Big Data + Panel is a "new-and-improved" advertising currency.
Explore how advanced liquid cooling and precision instrumentation are transforming data centers to meet AI and HPC heat ...
OTT is the U.S.’s fastest-growing advertising channel. Maximizing its monetization potential means more than stitching ads. The post How To Unlock Dynamic Ad Insertion’s Full Potential For Live ...
As commerce media grows beyond retail, brands want media networks to deliver stronger creative and clearer measurement to ...
Her work rigorously measured the impact of a broad range of pig production systems in four key areas that are important to us ...
With the Google monopoly remedies ruling from the other day, we have more documents from the court mentioning more about ...
Consumer behaviour analysis and measurement company Comscore has launched an AI data partner network to allow third-party ...
Explore the importance of robust statistics like median and MAD in data analysis, ensuring accurate insights despite outliers ...
New age verification processes will make it more difficult to access Roblox, but the tradeoff is worth it.The Latest Tech ...
Explore why leading brands are moving marketing in-house, the models they're using, and how to build a successful internal team.