One of the industries most in need of customer database software is e-commerce - and the solution that businesses should ...

More than half (52%) of the 2020 survey respondents reported they connect their data source system to a unified customer database or marketing automation or CRM platform. This is up from 37% in 2017.

Sure, your CDP can sit at the center of your martech stack and be a centralized hub for data and reporting. But it can also do so much more.

and functionality of the company’s customer database system. Samples of alleged customer data obtained from the breach – which include details such as name, MyKad numbers, address, phone ...