New York, NY, June 20, 2025 (GLOBE NEWSWIRE) -- GuruNanda, a competitor in the oral care industry, challenged express and implied claims for Crest’s Pro-Health Gum Detoxify toothpaste appearing ...

The U.S. National Advertising Division (NAD) has found that Procter & Gamble provided sufficient scientific support for its ...

Following a challenge by GuruNanda, LLC, BBB National Programs’ National Advertising Division determined that The Procter & Gamble Company (P&G) provided a reasonable basis for all challenged claims ...

The National Advertising Division (NAD) concluded that, in context, the“Gum Detoxify” claim is qualified by the claim“neutralizes plaque bacteria, even around the gumline, for 24 hours ...

Following a challenge by GuruNanda, LLC, BBB National Programs' National Advertising Division determined that The Procter & Gamble Company (P&G) provided a reasonable basis for all challenged claims ...

BBB NATIONAL PROGRAMS Following a challenge by GuruNanda, LLC, BBB National Programs’ National Advertising Division determined that The Procter & Gamble Company (P&G) provided a reasonable basis for ...