Cracker Barrel has addressed its controversial redesign, as well as a Nashville billboard calling for the firing of CEO Julie ...

Cracker Barrel's rebrand invited controversy so widespread that ultimately the President weighed in, and it chose to pull the changes entirely.

Cracker Barrel shares slid Thursday after fourth-quarter earnings disappointed, after the restaurant chain's swift reversal ...

Customer visits to Cracker Barrel fell after intense backlash to its proposed logo change and renovations, the company said ...

Revenue in fiscal 2026, which will run through next July, is projected to be in a range of $3.35 billion to $3.45 billion, ...

When people love a brand, they don’t always like change,’ a branding expert says, after the change sparks more than 558,000 ...