Cracker Barrel looks to show sales momentum and highlight new growth plans after public backlash over a new logo hurt shares.

Cracker Barrel misread its own customer base — and our culturally sensitive times — in revamping its image, experts say.

The Southern restaurant chain said the new menu "celebrates more than 55 years of country hospitality and positions the ...

But the controversy continued. On Tuesday morning, Trump said via Truth Social that Cracker Barrel “should go back to the old logo, admit a mistake based on customer response (the ultimate Poll), and ...

Throwback marketing is working for chains like Taco Bell and Chili's. Cracker Barrel bucked the trend, trying to modernize ...

Cracker Barrel stock plunged as much as 15% after the restaurant chain released a new logo that removes its long-time image ...

Cracker Barrel reversed its new logo rollout, but its $700 million plans to modernized stores continues, threatening its ...

The family-dining chain said it will stick to its “vintage Americana” store design after customers complained, reversing yet ...

The chain only remodeled four stores before deciding to discontinue its reimage efforts, which drew the ire of loyal ...

Cracker Barrel faced widespread backlash after unveiling a new, simplified logo. The restaurant chain has now issued a ...