Megan Cerullo is a New York-based reporter for CBS MoneyWatch covering small business, workplace, health care, consumer spending and personal finance topics. She regularly appears on CBS News 24/7 to ...

Throwback marketing is working for chains like Taco Bell and Chili's. Cracker Barrel bucked the trend, trying to modernize — ...

"You've also shown us that we could've done a better job sharing who we are." Cracker Barrel is responding following fan backlash on its recent redesign efforts. The 56-year-old restaurant chain, ...

Cracker Barrel is known for its homestyle Southern food, serving up classics like meatloaf, country fried chicken, and its iconic dumplings. You can get breakfast, lunch, or dinner at Cracker Barrel, ...

Cracker Barrel, a country-themed restaurant chain and retail brand for more than 55 years, has unveiled some new changes as part of a broader makeover. On Wednesday, the company announced its “All the ...

Cracker Barrel may not be introducing a new logo following MAGA backlash, but the southern food chain is launching several new menu items as it undergoes a rebrand. The restaurant chain has walked ...

Cracker Barrel updated its logo for the first time in 48 years, removing the image of a man sitting on a barrel. The logo change is part of Cracker Barrel's "All the More" campaign, which also ...

Cracker Barrel eliminated DEI programs and suspended plans for restaurant remodels following customer backlash over a logo change. Trump posted an AI-generated video mocking Cracker Barrel's ...

One member of Cracker Barrel’s board of directors is catching heat over his DEI-heavy background following negative reaction to the company’s new logo and redesigned interior and revelations about its ...

Cracker Barrel is firmly in the crosshairs of consumer backlash, but conservative activist Robby Starbuck believes the negative reaction boils down to something deeper than just a new logo and ...

Cracker Barrel is reverting back to its "Old Timer" logo after mounting criticism over its recent branding change. The restaurant chain confirmed that its "new logo is going away" in a statement to ...