Cracker Barrel Expects Weaker Sales and Restaurant Traffic
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The logo was originally changed amid rebranding efforts but faced criticism The company made the announcement of the change hours after being called out by President Donald Trump on Truth Social Cracker Barrel is going back to its roots. Last week, the ...
Everything old is new again at Cracker Barrel: The restaurant chain has decided to dump its new, modern logo and go back to the old one of a guy with a barrel. The company released a statement to HuffPost on Tuesday announcing the change. “We thank our ...
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Cracker Barrel Stock Plunges After-Hours On Weak 2026 Forecast: CEO Says Consumer Preferences Have Changed Dramatically
The iconic country store and restaurant chain recently reversed a logo change and shelved plans to remodel its outlets following backlash.
The White House is taking credit for Cracker Barrel’s decision to scrap its much-maligned rebrand in the wake of presidential criticism. Cracker Barrel announced Tuesday it would revert to its original logo and overall-clad mascot just hours after President Donald Trump weighed in on the controversy in a social media post.
Cracker Barrel has announced it's changing its logo back after criticism of its new logo, including from President Donald Trump.
Cracker Barrel has now rolled back on its initial plans to redesign its decades-long logo into a new minimalist one, mere hours after President Donald Trump weighed in on the issue.
Shares of Cracker Barrel Old Country Store Inc. fell after hours on Wednesday after the Americana-themed restaurant chain forecast falling traffic for the fiscal year ahead and sales that were below Wall Street’s expectations,