In middle school, I picked out my first-ever mascara from the aisle of my local Target — Maybelline’s Great Lash in the iconic green-and-pink tube. Now, armed with over a decade’s worth of ...

The innovative tubing mascara adds incredible length, volume and curl to your lashes and it doesn't clump or smudge either. The glossy formula creates 'tubes' around each and every lash for ...

Dear Heloise: Recently, you published a hint on how to revive mascara tubes when they get a bit dry. It stated to heat water in a microwave, then put the mascara in the hot water. The other day ...

Dear Heloise: Recently, you published a hint on how to revive mascara tubes when they get a bit dry. It stated to heat water in a microwave, then put the mascara in the hot water. The other day ...

Essence Lash Princess False Lash Effect Mascara is a longtime No. 1 bestseller at Amazon, and according to the brand, one tube of the stuff sells every seven seconds — that's over 12,000 tubes ...

Both experts caution against “pumping” a mascara wand in and out of the tube. While there’s nothing wrong with pulling the wand out and then popping it back down to recoat the brush ...

Beauty buffs are racing to snap up a lash-lengthening mascara that's impressed fans so much, one tube sells every 10 seconds. Sculpted by Aimee's latest LashLift Mascara promises to amp up volume ...

Given its low price, you can afford to gift one tube to your loved one and treat yourself to a nice beauty gift. You honestly can't go wrong with this mascara, especially for the price point!

DEAR HELOISE: Recently, you published a hint on how to revive mascara tubes when they get a bit dry. It stated to heat water in a microwave, then put the mascara in the hot water. The other day ...

DEAR HELOISE: Recently, you published a hint on how to revive mascara tubes when they get a bit dry. It stated to heat water in a microwave, then put the mascara in the hot water. The other day ...