Search cost is the time, energy, and money expended by buyers and sellers in trying to find one another.

Why we care. This toggle surfaces Share of Cost data – the percentage of total PMax spend each network or placement consumes – offering advertisers a clearer path to optimizing spend.

Work out how much each follower has actually cost you, or much you need to spend with our useful Cost Per Follower Calculator.

If the original motivation was to reduce trade deficits, it now looks as if the only way that will happen is through slower economic growth and investment.

For years, Google has relied on its preset algorithm to show top stories in your search results. Now, the tech giant is making search more personalised with the new “Preferred Sources” feature ...

Elastic (NYSE: ESTC) ("Elastic"), the Search AI Company, announced financial results for its first quarter of fiscal 2026 ended July 31, 2025.

That basically means she puts her hair through a lot, scrolls through a lot of dating apps, and rotates through a lot of ...

Kuaishou has open-sourced Keye-VL 1.5, a large model capable of understanding videos and performing cross-modal reasoning. Compared to the previous preview version, Keye-VL 1.5 features enhanced ...

A Microsoft analog optical computer has solved two optimization problems and shown potential for AI workloads using less energy.