Global sports brand PUMA has launched the latest chapter of its first worldwide brand campaign in 10 years, “Forever. Faster.

Victor Wembanyama can do pretty much anything on a basketball court. There's literally never been a player like the San ...

The Los Angeles Lakers kick off their 2024-25 season on NBA Opening Night, taking on the Minnesota Timberwolves at 10 p.m. ET.

As we prepare for tip off of the 2024-25 NBA season, we ranked the best signature basketball sneakers right now.

Each year, First String donates funds to local basketball programs and selects one player from the boys and girls' teams to ...

Steph Curry will start his long road in the search for a fifth NBA title when the season begins for the Golden State Warriors ...

In recent years, Nikola Jokic has had his minutes split between playing alongside co-star Jamal Murray and Denver's back-up ...

"We have some dope shoes out there. You don't want your shoe to be just another one," Wilson said during a media event Monday ...

See South Carolina women's basketball star sophomore promote new shoes with NBA star Steph Curry for Curry Brand.

Elliott Hill, who assumed control of Nike on Oct. 14, spoke during a basketball-centered event at the brand's New York City ...

Known as a three-time Olympic gold medalist, the head coach who turned the South Carolina Gamecocks into national champions, ...

Celtics star and NBA Finals MVP Jaylen Brown did not hold back when talking about Nike's influence on Team USA roster decisions.