B2B marketers say AI/automation is the top strategy they plan to experiment with more in 2023, according to recent research from Sagefrog. The report was based on data from a survey of more than 900 ...

With the continuous advancement of generative AI technology, a question is being raised by more and more people: With AI here ...

The popularity of account-based marketing in B2B is increasing—for good reason. It's highly effective because it relies on communication that targets carefully and narrowly defined audience groups ...

If you're wondering why insight skills are so critical in B2B marketing, check out Moneypenny's blog where they highlight commercial success.

Master the art of nurturing leads through long sales funnels with our expert guide on B2B marketing. Build trust and drive conversions effectively.

What is the market size of B2B Marketplace Platforms? The global B2B Marketplace Platforms market is projected to grow from ...

Best practices for sending bulk emails include selecting a reputable domain; warming up your domain; cleaning up your email ...

Planning feels impossible in a year of AI upheaval and global instability. Don’t freeze — use these 20 expert tips to move forward with clarity. The post 20 strategic planning tips for marketers ...

Reps feel hesitant when being recorded. To put reps at ease, lead with why the recordings are important (skill growth and ...

On the 5th of last month (local time), at LG Electronics’ booth during the opening of Europe’s largest home appliance fair, ...

Jack Truong walked into James Hardie Industries (NYSE:JHX) as CEO in early 2019 and transformed a stagnant building materials ...