Under the new notification issued by the Ministry of Consumer Affairs, the manufacturers and importers no longer need to ...

In its latest DRHP, the platform has allocated Rs 135 crore for digital advertising and performance marketing, while Rs 90 ...

The feature provides brands with access to a pre-existing library of AI avatars that can be used to host live streams, ...

Upasna Dash explores how festive marketing is shifting from discounts to authentic storytelling, with brands focusing on ...

China has also banned local tech giants, including ByteDance and Alibaba, from purchasing Nvidia’s RTX Pro 6000D chips, which ...

The operations will be executed by SRV EDge, the education-focused division of the agency, focused on student outreach and ...

Leaders from mCanvas and Lumen Research reveal how attention-first metrics unlock greater ROI, recall and action, without any ...

YouTube’s Demand Gen Drops, a monthly update, will share new features with advertisers as the platform notes rising use of ...

With nearly two decades of experience, before joining her new company, Shetty held leadership roles across real estate, financial services, and media ...

From family chaos to little acts of care, folks from the A&M industry reveal the real-life sparks that inspired their quirky and heartfelt festive campaigns.

The report also notes that 60% of CMOs worldwide say they will allocate more than 20% of their budgets to social and ...

From bridging the trust gap with banks to localising campaigns in rural India, Kavita Jagtiani outlines how L&T Finance is ...